Keyword research
We find the searches your customers actually use — and the ones worth excluding.
Google Ads · PPC · Search
Show up when customers are already searching.
We build and manage Google Ads campaigns that target high-intent searches, track real conversions and keep improving your cost per enquiry over time.
What’s included
Everything you need from Google Ads Management.
Search & Performance Max
Well-structured campaigns with tightly themed ad groups and relevant ad copy.
Conversion tracking
Google Ads, GA4 and Tag Manager configured to track calls, forms and purchases accurately.
Remarketing
Reach people who visited your website but did not enquire the first time.
Landing page advice
Recommendations — or full builds — to improve the page your ads point to.
Bid & budget management
Ongoing search term reviews, negative keywords and bid strategy adjustments.
Is this right for you?
A good fit if…
If any of these sound familiar, let’s talk. We will give you an honest view of whether this service is the right next step.
- You want enquiries from people actively searching for your service
- Your current Google Ads feel expensive with few results
- You are not sure your conversion tracking is accurate
- You sell products and want Shopping or PMax campaigns
- You need local campaigns for your city or region
- You want a clear view of what your ad spend achieves
How it works
A clear process, start to finish.
Typical deliverables
Account auditKeyword researchSearch campaignsPerformance MaxAd copywritingGA4 & GTM setupNegative keyword listsRemarketingMonthly reports
01
Audit & research
Account review, keyword research and competitor ad analysis.
02
Build
Campaign structure, ad copy, extensions and tracking setup.
03
Launch & monitor
Close monitoring in the first weeks to cut wasted spend early.
04
Optimise & report
Search term reviews, testing and clear monthly reports.
FAQ
Common questions.
It depends on keyword costs in your industry and location. After research, we recommend a starting budget we believe is realistic for your goals — and explain our reasoning.
Search ads can start generating clicks as soon as they are approved. The first few weeks are a learning period where we refine keywords and bids based on real data.
Yes. We can audit and restructure an existing account, or set up a new one in your name.
Related services
Let’s work together
Have a Big Idea?
Let’s Make It Happen.
Let’s create a digital experience that helps your business stand out and grow.